We start with the decision a reader is making
A shopper comparing two full size panels needs different information from someone learning what 660 nm means. We build pages around those decisions instead of stretching one keyword into several nearly identical articles.
Specifications get context
Panel dimensions, wavelength mixes, controls, mounting options, warranty terms, and current prices can all matter. We also look at how a specification was measured and whether it helps answer a practical buying question. A large number on a spec sheet does not get treated as a score.
Manufacturer claims stay attributed
If Mito or another manufacturer reports a feature, specification, or certification, we identify it as manufacturer information unless we have a suitable independent source. That distinction matters most when a sales claim starts to sound like a health claim.
Research is handled separately from product marketing
Photobiomodulation research can help explain wavelengths, dose, mechanisms, and specific studied uses. It cannot automatically tell us that every consumer panel will reproduce a study result. Device, distance, dose, schedule, population, and outcome can all differ.
Affiliate relationships do not create a winner
We may earn money from some outbound links. Our comparisons should still explain tradeoffs and who a product may fit. If we cannot support a conclusion, we leave it out.
We expect pages to change
Prices, models, manuals, and research change over time. Commercial pages need periodic checks. Search Console data can also show us when readers are asking a useful question that an existing page only partly answers.